CNMI Visitor Exit Surveys – Quantitative Research – Marianas Visitors Authority The Challenge Despite the increase in visitor arrivals to the CNMI in 2015, the Marianas Visitors Authority required a better understanding of the tourists who visited their islands. After more than a decade, MVA… Read More »CNMI Visitor Exit Surveys – Quantitative Research
StayWell – Qualitative Research The Challenge StayWell Qualitative Research: StayWell had undergone a change in ownership and needed a Strategic Plan to help map out the new direction of the company. Before the strategic plan could be developed, StayWell needed someone to conduct market research… Read More »StayWell Guam – Qualitative Research
Sea Grant – Quantitative Research The Challenge Sea Grant – Quantitative Research: Guam’s coastal marine resources are facing a potential collapse. This was due to a number of reasons: 1) a decline in public support for policies to protect and sustain these sensitive areas; and… Read More »Sea Grant – Quantitative
Puntan Dos Amantes – Marketing Consulting Services The Challenge Puntan Dos Amantes – Marketing Consulting Services: Puntan Dos Amantes (PDA) is one of the most recognizable tourist sites on Guam. Despite this, PDA desperately needed to refresh and redefine its brand, create the company’s online… Read More »Puntan Dos Amantes – Marketing Consulting Services
Marketing Consulting Services IP&E- Marketing Consulting Services The Challenge IP&E – Marketing Consulting Services: IP&E, the Shell licensee for Guam, Saipan and Palau, hired our team in October of 2009 to assist in the rebranding of the Shell identity. Prior to 2009, Shell wholly owned… Read More »IP&E- Marketing Consulting Services
Invest Guam – Guam Economic Development Authority – Marketing & Consulting Services The Challenge Invest Guam – Marketing & Consulting Services: In 2014, Guam emerged on the cusp of one of the most robust periods of economic growth in the island’s history. The Guam Economic… Read More »Invest Guam – Marketing Consulting Services
Guam Visitors Bureau –Strategic Planning The Challenge Guam Visitors Bureau – Strategic Planning: In 2011, the Guam Visitors Bureau solicited, via a competitive bid, marketing firms to manage their local community branding program (The Guam Brand). The team competitively bid on the project and was… Read More »Guam Visitors Bureau – Strategic Planning
Guam Power Authority The Challenge With the development of new and more efficient alternative sources of energy, the Guam Power Authority (GPA) is faced with a rapidly evolving market for electric power generation services. As the market continues to become more competitive, GPA is challenged… Read More »Guam Power Authority – Qualitative Research
Center for Micronesian Empowerment The Challenge As the economies of Guam and the CNMI continue to grow, the potential demand for skilled labor has exceeded the capacity of the workforce in the Marianas. Adversely, the growing labor force in the Federated States of Micronesia (FSM)… Read More »Center for Micronesian Empowerment – Strategic Planning & Consulting
IT&E Strategic Planning and Research Services The Challenge IT&E – Strategic Planning Services: With growing competition in the telecom market and their competitors’ unveiling of increasingly diversified product lines, IT&E was struggling to grow its market share. IT&E was challenged to maintain its revenue, continue… Read More »IT&E – Strategic Planning Services MR&D