Market Research & Development, Inc.

About Us

Founded in 1984, Market Research & Development, Inc. ranks as the region's leading research firm and is the largest full-service survey research firm in the Western Pacific.

Our reputation for quality research is maintained through a strong commitment to excellence in every aspect of the research process.  We foster a climate of professionalism within our organization.

Our Mission

Our role is to provide our clients with accurate and actionable information integral to their strategic marketing and planning needs.

Our Vision

We will play an integral role in your planning process by using our expertise and insight to provide data and make recommendations based on our experience and insight into the consumer’s world.

Our Values

We believe good decisions are impossible to make without accurate and timely information. Information derived from research reduces risk and provides an environment for sustainable growth and development.

The basic principles of our operating philosophy are to:

  1. Provide a project oriented organizational structure wherein each research leader is permitted to concentrate fully on his or her projects and follow each one through to successful completion.
  2. Attract top people at all levels.
  3. Encourage collaboration and dialogue among staff members so that each project reflects the combined experience and diverse points of view of the firm's top professionals.
  4. Encourage ownership in the company among the top professionals and maintain independence from outside financial interests.
  5. Provide up-to-date facilities so that each research director has all of the technology needed to support first rate research efforts.
  6. Make substantial investments in improving the training and skills of our staff, upgrading research hardware and software, and developing sophisticated knowledge and experience in use of advanced techniques for sampling and data analysis.

Our business is built on the concept that creating a reputation for excellence will invite inquiries.